Little Rock, AR — Bank of the Ozarks introduced a new corporate advertising campaign created by The Ramey Agency, which features bank employees and showcases actual customer-employee banking scenarios.

The new campaign, “You have a friend here.” was created to communicate the bank’s financial strength, as well as the attention to customer service that is integral to the philosophy of Bank of the Ozarks. The campaign is a multifaceted effort that consists of television commercials, newspaper and magazine print ads, a redesigned website, web banner ads and radio spots.

Bank of the Ozarks conducts banking operations through 86 offices including 65 Arkansas banking offices; seven Texas banking offices; six Georgia banking offices; three banking offices in Mobile, AL; two South Carolina banking offices; two North Carolina banking offices; and a loan production office in Charlotte, North Carolina.

Working with director Jim Smith, Ramey employed motion control techniques to shoot a recent commercial for the Home Buyer Advantage Program. The program, which is being overseen by the Mississippi Development Authority, provides grants up to $40,000 to qualified homebuyers purchasing abandoned or foreclosed homes.

The Ramey Agency recently created the brand architecture, bottle and packaging design for CatHead Vodka – Mississippi’s first legal distilled spirit. The design celebrates their support of live music, art and the heritage that encompasses true Southern culture. Sign up on their website or follow them on Facebook to get updates on availability.

After producing a highly successful viral/online campaign for McAlister’s Famous Sweet Tea, The Ramey Agency was recently awarded the McAlister’s Deli “Choose Any Two” regional TV promotion. And what says combo better than square-dancing sandwiches? An iPhone application is also being created to help indecisive customers choose their two and locate the nearest McAlister’s.

The Ramey Agency has just launched a viral video campaign for McAlister’s Deli to promote McAlister’s Free Tea Day. Through six webisodes and a falsetto theme song, “Free Tea!” follows the saga of Sweet Tea – a 32 oz. cup of tea arrested for a crime he did not commit. Check it out at teafreaks.net. And be sure to stop by McAlister’s for a free cup of tea on July 23.

Wind Creek Casino & Hotel recently hired The Ramey Agency to increase awareness for the Alabama resort. So we’re broadcasting the message from a 178-ft. blimp equipped with a 2,100 sq. ft. video screen – the only one in the world. Our own Erick Evans will accompany the Wind Creek blimp on its yearlong tour of the Southeast. Ask him for a ride.

The Ramey Agency developed a multimedia mailer for the Mississippi Arts Commission (MAC) to talk about their successful business recovery grant program for artists on the Gulf Coast after Hurricane Katrina. MAC not only gave out grants to these artists, but also offered business workshops to help them recover and even grow. In addition to helping economic recovery, this program also ensures that the cultural heart of the community doesn’t move elsewhere. Through the use of print and video, the artists themselves told their stories making a personal and emotional case for the program. This mailer was delivered to the highest levels at the Department of Labor, and received comments such as, “It just blows away everyone who views it.” Watch the full video with all the artists’ stories.

Ramey CEO Chris Ray reported that this year’s 26th annual Food & Wine Classic was “one of the best ever.” The chef line-up included perennial favorites, such as Jaques Pepin, Emeril Lagasse, Jose Andres, Tom Colicchio, and Bobby Flay. Shown here are Chris and Carolyn Ray, arriving at the Publisher’s Party at the Aspen Mountain Club. Also in attendance were Fred and Margaret Carl from Viking Range.